Titlebook: Marketing Opportunities and Challenges in a Changing Global Marketplace; Proceedings of the 2 Shuang Wu,Felipe Pantoja,Nina Krey Conference

Dawdle

ENNUI

agglomerate

dandruff

All Hands on Deck Special Session: How CSR and Servant Leadership Climate Affect Employee Cynicism rlo 2005; Laczniak et al. 2001). In any case, consumer cynicism would have undesirable impacts on the company and its brand image (Odou and de Pechpeyrou 2011). Consequently, the impacts of employee cynicism towards the company cannot be overlooked. For this reason, the current research examines emp

Cpr951

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Hyperopia

Does the Environmentally Friendliness of a Service Invite Customer Loyalty? The Role of Positive Emlected from a convenience sample of 183 respondents. Each participant was asked to report on the consumption behaviors related to an educational service, a coffee shop chain, and a large retail chain. The study participants were familiar with each service. Existing scales were used. The hypotheses w

asthma

Extended Service Plans and Buyer Perceptions and Behaviors in Automobile Industry: An Abstract,he fact that multiple parties from the seller’s side are involved: the salesperson, Finance and Insurance (F&I) personnel, dealership, the manufacturer (auto brand), and sometimes a third-party underwriter. The purpose of this research is to better understand the dynamics of the decision (not) to bu

Expiration

xanthelasma

Special Session: Measuring Salesperson Storytelling: An Abstract,hat is, it is likely that the notion of storytelling is a much more complex and multifaceted phenomenon than we currently understand it to be. Furthermore, much remains to be known about how to empirically capture and operationalize storytelling. As such, further research is needed in order to ident