Titlebook: Becoming Dynamic; Creating and Sustain David Jackson Book 2000 Palgrave Macmillan, a division of Macmillan Publishers Limited 2000 change m

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https://doi.org/10.1057/9780230376502change management; innovation; management; organization; planning

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Building Dynamic OrganisationsI am a firm believer that people have an innate need to understand the ‘big picture’. I will therefore begin this section by providing an overview of what a dynamic organisation is and the process of driving fundamental culture change required in building one.

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