找回密碼
 To register

QQ登錄

只需一步,快速開始

掃一掃,訪問微社區(qū)

打印 上一主題 下一主題

Titlebook: Retail Marketing and Sales Performance; A Definitive Guide t Christoph Preuss Book 2014 Springer Fachmedien Wiesbaden 2014 Human Resources

[復(fù)制鏈接]
查看: 40977|回復(fù): 35
樓主
發(fā)表于 2025-3-21 19:57:57 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書目名稱Retail Marketing and Sales Performance
副標(biāo)題A Definitive Guide t
編輯Christoph Preuss
視頻videohttp://file.papertrans.cn/829/828941/828941.mp4
概述Study in the field of economic sciences.Includes supplementary material:
圖書封面Titlebook: Retail Marketing and Sales Performance; A Definitive Guide t Christoph Preuss Book 2014 Springer Fachmedien Wiesbaden 2014 Human Resources
描述The purpose of this research project is to contribute to effective retail by determining the impacts of the elements of retail marketing interventions on sales performance in franchises and branches. The approach comprises a series of complementary surveys of franchisees, branch managers, shop visitors and customers. This is enriched with secondary data and sector-specific structural detail to determine the direct and mediating effects of retail marketing on sales performance. Through factor analysis results provide evidence that Retail Marketing has a high and positive, direct-structural impact on sales performance. Christoph Preuss contributes to the development of the dichotomy of branch and franchise management by exploring their operational differences. Retailers can exploit retail marketing more effectively if they understand that structural retail marketing parameters make the greatest impact on an outlet’s sales performance.
出版日期Book 2014
關(guān)鍵詞Human Resources Management; Internal Marketing; Retail Marketing; Sales Performance; Service Quality
版次1
doihttps://doi.org/10.1007/978-3-658-04630-9
isbn_softcover978-3-658-04629-3
isbn_ebook978-3-658-04630-9
copyrightSpringer Fachmedien Wiesbaden 2014
The information of publication is updating

書目名稱Retail Marketing and Sales Performance影響因子(影響力)




書目名稱Retail Marketing and Sales Performance影響因子(影響力)學(xué)科排名




書目名稱Retail Marketing and Sales Performance網(wǎng)絡(luò)公開度




書目名稱Retail Marketing and Sales Performance網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Retail Marketing and Sales Performance被引頻次




書目名稱Retail Marketing and Sales Performance被引頻次學(xué)科排名




書目名稱Retail Marketing and Sales Performance年度引用




書目名稱Retail Marketing and Sales Performance年度引用學(xué)科排名




書目名稱Retail Marketing and Sales Performance讀者反饋




書目名稱Retail Marketing and Sales Performance讀者反饋學(xué)科排名




單選投票, 共有 0 人參與投票
 

0票 0%

Perfect with Aesthetics

 

0票 0%

Better Implies Difficulty

 

0票 0%

Good and Satisfactory

 

0票 0%

Adverse Performance

 

0票 0%

Disdainful Garbage

您所在的用戶組沒有投票權(quán)限
沙發(fā)
發(fā)表于 2025-3-21 20:24:47 | 只看該作者
Methodology and methods,he methodology applied in this research project by positioning it in an ontological and epistemological domain and by highlighting the contributions to management practice and theory. Furthermore, it continues by detailing the research design, methods of data collection and concept measurement.
板凳
發(fā)表于 2025-3-22 00:43:36 | 只看該作者
地板
發(fā)表于 2025-3-22 05:35:11 | 只看該作者
5#
發(fā)表于 2025-3-22 10:08:07 | 只看該作者
retail by determining the impacts of the elements of retail marketing interventions on sales performance in franchises and branches. The approach comprises a series of complementary surveys of franchisees, branch managers, shop visitors and customers. This is enriched with secondary data and sector-
6#
發(fā)表于 2025-3-22 15:29:14 | 只看該作者
7#
發(fā)表于 2025-3-22 20:23:24 | 只看該作者
8#
發(fā)表于 2025-3-22 23:47:42 | 只看該作者
Book 2014ct on sales performance. Christoph Preuss contributes to the development of the dichotomy of branch and franchise management by exploring their operational differences. Retailers can exploit retail marketing more effectively if they understand that structural retail marketing parameters make the greatest impact on an outlet’s sales performance.
9#
發(fā)表于 2025-3-23 03:51:55 | 只看該作者
Retail marketing, concepts and research model,ch questions and associated hypotheses to be positioned in the overall context, thus highlighting their contribution to management practice and the development of insight related to RM research. At the same time research gaps are made transparent.
10#
發(fā)表于 2025-3-23 07:49:03 | 只看該作者
 關(guān)于派博傳思  派博傳思旗下網(wǎng)站  友情鏈接
派博傳思介紹 公司地理位置 論文服務(wù)流程 影響因子官網(wǎng) 吾愛論文網(wǎng) 大講堂 北京大學(xué) Oxford Uni. Harvard Uni.
發(fā)展歷史沿革 期刊點(diǎn)評(píng) 投稿經(jīng)驗(yàn)總結(jié) SCIENCEGARD IMPACTFACTOR 派博系數(shù) 清華大學(xué) Yale Uni. Stanford Uni.
QQ|Archiver|手機(jī)版|小黑屋| 派博傳思國際 ( 京公網(wǎng)安備110108008328) GMT+8, 2025-11-2 23:38
Copyright © 2001-2015 派博傳思   京公網(wǎng)安備110108008328 版權(quán)所有 All rights reserved
快速回復(fù) 返回頂部 返回列表
临清市| 班戈县| 丰台区| 平凉市| 东莞市| 九台市| 钦州市| 尼木县| 奎屯市| 克山县| 黄骅市| 宜春市| 舞阳县| 武汉市| 鹿邑县| 汉川市| 宝应县| 抚顺县| 蓬莱市| 丹江口市| 德州市| 宜黄县| 乐亭县| 苏尼特左旗| 罗山县| 东丽区| 乐亭县| 定日县| 灌云县| 常州市| 宜宾县| 卫辉市| 汉沽区| 临海市| 噶尔县| 营山县| 合作市| 五常市| 广丰县| 濮阳市| 鲁山县|