Titlebook: Marketing and Smart Technologies; Proceedings of ICMar álvaro Rocha,José Luís Reis,Zorica Bogdanovi? Conference proceedings 2020 Springer N

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Mirjana Stojanovi?,Marko Projovi?,Lazar ?ivojinovi?,Du?an Bara?,Zorica Bogdanovi?ociety. This is all being handled by reference to notions such as ‘mental health’ or ‘mental illness,’ terms which I tend not to use. Nonetheless, the problems are quite ‘real,’ have caused me concern, and have been influential in motivating my academic work. Not surprisingly, as a physician I have

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Mumble

Willingness to Pay a Premium Price for Streaming Services: The Role of Trust in Services,provision of an increasingly high-quality technology service to meet the needs of consumers. Closely associated with this quality is the convenience of the service and the sophistication of it, the trust, and the willingness to pay a premium price. Thus, this work aims to understand if there is avai

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Expostulate

The Influence of YouTubers in Consumer Behavior,transformed the way of acting, being and communicating in today’s society. A growing number of companies that invest in audiovisual content, as part of the outreach strategy of its products/brands. It’s a valuable, elaborate tool that can help a variety of marketing strategies reach new audiences, c