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Titlebook: Managing Media and Digital Organizations; Eli M. Noam Textbook 2019 The Editor(s) (if applicable) and The Author(s) 2019 media management.

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11#
發(fā)表于 2025-3-23 11:17:45 | 只看該作者
Financing Media, Information, and Communicatione question of a capital structure that is optimal for company operations and value. These themes are tracked in the case discussion, which compares the financing options available to an established media firm (Time Warner) and to a start-up.
12#
發(fā)表于 2025-3-23 16:23:31 | 只看該作者
Intellectual Asset Managementposals and new approaches such as open-source are discussed. Throughout the chapter, the case discussion tracks General Electric’s intellectual assets, and how much of General Electric’s value and profits are based on them.
13#
發(fā)表于 2025-3-23 19:35:24 | 只看該作者
Entertainment Law and Media Regulation discrimination, profit and investment regulation, regulation of “universal connectivity,” support for national industry, spectrum allocation, privacy protections, and the future of video regulation. The case discussion covers the non-market competition between Comcast and Google.
14#
發(fā)表于 2025-3-24 00:37:40 | 只看該作者
Accounting in Media and Information Firms and their various definitions such as EBITDA, before dealing with managerial accounting—capital budgeting, profit centers, overheads, internal transfer pricing, and the tracking of costs. All of these accounting activities are assisted by an increasingly powerful information technology. The case study centers on Disney’s accounting practices.
15#
發(fā)表于 2025-3-24 04:17:11 | 只看該作者
16#
發(fā)表于 2025-3-24 10:03:53 | 只看該作者
17#
發(fā)表于 2025-3-24 10:43:45 | 只看該作者
18#
發(fā)表于 2025-3-24 17:53:07 | 只看該作者
19#
發(fā)表于 2025-3-24 19:11:01 | 只看該作者
20#
發(fā)表于 2025-3-25 02:07:43 | 只看該作者
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