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Titlebook: Handbook of Media and Communication Economics; A European Perspecti Jan Krone,Tassilo Pellegrini Living reference work 20220th edition Pla

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樓主
發(fā)表于 2025-3-21 18:15:45 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書目名稱Handbook of Media and Communication Economics
副標(biāo)題A European Perspecti
編輯Jan Krone,Tassilo Pellegrini
視頻videohttp://file.papertrans.cn/422/421637/421637.mp4
概述Offers an integrated approach on digitally induced economic transformations of the European media sector.Provides an interdisciplinary perspective on European media business in the digital age.Present
圖書封面Titlebook: Handbook of Media and Communication Economics; A European Perspecti Jan Krone,Tassilo Pellegrini Living reference work 20220th edition  Pla
描述This handbook maps the media economy in its entirety against the background of the advancing digitalization of communication, media production, media distribution and the adaptation of regulatory framework conditions from different disciplinary approaches. It provides an integrated view on digitally induced economic transformations of the European media sector, and gives an explicitly European perspective on media economics – challenging the dominant US-American view..Topics covered include, but are not limited to: Theoretical approaches to media economics; media technologies and data management in media economics; building blocks of the media industry; media types and core distribution markets; system aspects and communication culture; media systems and regulatory policy; as well as methods of media economics..The handbook is a must-read for students, teachers and researchers in media and communication economics and science,as well as practicioners and policy-makers at the nexus of media, business and politics..
出版日期Living reference work 20220th edition
關(guān)鍵詞Platform economics; Media policy; Media audience; Internet economics; Public media; Media culture; Content
doihttps://doi.org/10.1007/978-3-658-34048-3
isbn_ebook978-3-658-34048-3
The information of publication is updating

書目名稱Handbook of Media and Communication Economics影響因子(影響力)




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沙發(fā)
發(fā)表于 2025-3-21 21:39:19 | 只看該作者
Classical Political Economy,litarian, deontological, or social choice approaches) and is still underrepresented in media economics as a sub-discipline of communication studies. A return to “classical” political-economic analyses to overcome existing theoretical contradictions represents the conclusion of the considerations.
板凳
發(fā)表于 2025-3-22 00:45:25 | 只看該作者
地板
發(fā)表于 2025-3-22 08:26:15 | 只看該作者
Media Meritocracy. A Question of Preferences. Interpretations of the Context of Need Decide on the ires a demand-led concept. This means: media . satisfy merit wants such as “being informed” or “being encouraged to form own opinions”; they are an important pillar of sustainable forms of society ruled by democracy. Accordingly, mass media communication does not a priori create offers for to stabil
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發(fā)表于 2025-3-22 12:08:02 | 只看該作者
Media Technology as an Entrepreneurial Diversification Factor,he change in product offerings, (2) the change in business model portfolios, (3) competition from and with companies in related industries (IT and TC), and (4) the automation and personalization of media services in the recipient and advertising markets.
6#
發(fā)表于 2025-3-22 15:48:01 | 只看該作者
Net Neutrality and Digital Media Distribution, infrastructure and the immense variety of providers of journalistic and other high-profile offerings on the Internet. After all, it is new financing and value creation models of infrastructure operators that challenge the strategic sales management of the multimedia and technology industry and thus
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發(fā)表于 2025-3-22 19:07:05 | 只看該作者
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發(fā)表于 2025-3-22 22:33:42 | 只看該作者
Living reference work 20220th editionia systems and regulatory policy; as well as methods of media economics..The handbook is a must-read for students, teachers and researchers in media and communication economics and science,as well as practicioners and policy-makers at the nexus of media, business and politics..
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發(fā)表于 2025-3-23 01:43:56 | 只看該作者
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發(fā)表于 2025-3-23 05:43:17 | 只看該作者
Sebastian Sevignanie.Includes supplementary material: .Von der Ablenkungsfrage über die Conjoint-Analyse und Matched Samples bis zum Zentralit?tseffekt: Die Sprache der Marktforschung zeichnet sich durch unz?hlige Fachtermini und Anglizismen aus. Einen ersten schnellen überblick verschafft das vorliegende Nachschlagew
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