Titlebook: HCI in Business, Government and Organizations. Supporting Business; 4th International Co Fiona Fui-Hoon Nah,Chuan-Hoo Tan Conference procee

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FLASK

Defining New Integrals by Given Ones,tzmann Machine (RBM) to estimate whether a user would like a document given the like records of all users. The model achieves a precision of 5–10% and a recall of 2–55%. The commonly used label propagation model is implemented and tested as a baseline. Different models and settings are compared and results show superiority of the proposed model.

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光亮

Priming and Context Effects of Banner Ads on Consumer Based Brand Equity: A Pilot Studys an important role. Congruent content supports each other and noncongruent content counteracts the intended advertising effect. Although the study cannot yet be considered as conclusive, the results have the potential to inform entrepreneurial practice on how and where ads should be placed.

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BRIDE

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眨眼

0302-9743 tional Conference on HCI in Business, Government and Organizations, HCIBGO 2017, held as part of the 19 International Conference on Human-Computer Interaction , HCII 2017, which took place in Vancouver, Canada, in July 2017. HCII 2017 received a total of 4340 submissions, of which 1228 papers were a

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