Titlebook: H2H Marketing; Case Studies on Huma Philip Kotler,Waldemar Pfoertsch,Maximilian Haas Textbook 2023 The Editor(s) (if applicable) and The Au

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書目名稱H2H Marketing影響因子(影響力)




書目名稱H2H Marketing影響因子(影響力)學(xué)科排名




書目名稱H2H Marketing網(wǎng)絡(luò)公開度




書目名稱H2H Marketing網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱H2H Marketing被引頻次




書目名稱H2H Marketing被引頻次學(xué)科排名




書目名稱H2H Marketing年度引用




書目名稱H2H Marketing年度引用學(xué)科排名




書目名稱H2H Marketing讀者反饋




書目名稱H2H Marketing讀者反饋學(xué)科排名

正式演說

Dagmar Gesmann-Nuissl,Sebastian Synnatzschkesize German company that exemplifies sustainable management and human-oriented thinking. Elobau‘s approach to business operations is discussed in detail, highlighting how they prioritize human-centeredness and service orientation in their products and services. This chapter?emphasizes the importance

BLANC

Case Study: Whole Foods Market—Combining Multiple Elements of H2H Marketingprovider for cloud software products for companies in industry-specific markets. This partnership allowed Whole Foods to integrate online and offline shopper strategies, which was previously seen as a problem. The case study also discusses how Whole Foods can achieve its goal of curbing consumerism

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H2H Mindset in H2H Marketingsize German company that exemplifies sustainable management and human-oriented thinking. Elobau‘s approach to business operations is discussed in detail, highlighting how they prioritize human-centeredness and service orientation in their products and services. This chapter?emphasizes the importance

Mast-Cell

Technikphilosophie in der Diskussionsign Thinking (DT), Service-Dominant Logic (S-DL), and digitalization. These are key elements of H2H Marketing. One example is The Good Kitchen (Det Gode K?kken) from Denmark which exemplifies the process and procedures of DT, S-DL, and digitalization. The results can inspire further applications of this innovation approach.

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