Titlebook: Deliberately Digital; Rewriting Enterprise Hubert Tardieu,David Daly,George Miller Book 2020 The Editor(s) (if applicable) and The Author(s

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https://doi.org/10.1007/978-3-642-49786-5 the culture, make-up, and characteristics of an organization, but the parallels between enterprises and biological organisms are more pronounced than we might first think, particularly in the context of transforming their foundational building blocks.

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Rewriting Enterprise DNA—Achieving Fundamental and Intentional Transformation the culture, make-up, and characteristics of an organization, but the parallels between enterprises and biological organisms are more pronounced than we might first think, particularly in the context of transforming their foundational building blocks.

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Strategy—The Two Routes for Achieving Enduring Digital Successand copycat behavior; and “trickle-down dilution” as meaningful progress is stifled by resistance to change throughout the organization. In this chapter, we explore these challenges and how to overcome them. We also make the case for a bi-modal strategy and provide recommendations for its design and execution.