Titlebook: Confessions of the Pricing Man; How Price Affects Ev Hermann Simon Book 2015 Springer International Publishing Switzerland 2015 Business St

保守

強壯

978-3-319-20399-7Springer International Publishing Switzerland 2015

MOAT

Price Differentiation: The High Art,product, the left side of Fig. 7.1 shows what our profit situation looks like, with the numbers of our power tool business. Leaving fixed costs aside for simplicity’s sake, the dark rectangle corresponds to our profit.

我不死扛

Innovations in Pricing,tios among goods, a system we still know today as bartering. As children, my friends and I often played marbles, and we traded them. For a marble with a rare color, one would need to offer several marbles with more common colors. The price of a marble with a rare color was higher than the prices for the more common ones.

根除

What the CEO Needs to Do,stion. I do hear that question often, and I realize that a CEO is not looking for an answer that begins with “It depends on your situation …” or “It’s really complicated.” They know that already. They want more.

冒煙

等級的上升

SOB

membrane

中子