Titlebook: Channel Strategies and Marketing Mix in a Connected World; Saibal Ray,Shuya Yin Book 2020 Springer Nature Switzerland AG 2020 Channel Stra

花束

glomeruli

Hydrocarbons derived from Pyreneand in-store) and the adoption of on-demand customization technology (such as additive manufacturing or 3D printing). Our analysis shows that such technology adoption can have differential impacts to the two channels. The technology leads to increased product variety offered online, as well as allow

Agronomy

Hydrocarbons derived from Anthanthreneces online. With this strategy, retailers promise not to be undersold and match competitor’s lower price (if any). Price-sensitive consumers tend to be happy with this since they potentially can get the lowest price at their “favourite” retailer. A relatively under-researched topic in this context i

BLAND

欲望小妹

圓錐體

廣告

口味

確定無疑

ARY

Hydrocarbons derived from Anthanthreneght be denied the price-matching benefit based on verification of availability at the competitor’s location while making a purchase decision, then they will benefit from a lower price by increasing the competition between the retailers; on the other hand, not considering this fact would allow the re