Titlebook: Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?; Proceedings of the 2 Kacy K. Kim Conference proceedings 2016

neutralize

革新

Is It Beneficial for Luxury Brands to Embrace CSR Practices?ument in the luxury sector. Adopting a qualitative methodology involving 39 French consumers, our paper identifies five reasons why luxury managers may be reluctant to promote sustainable development, i.e., the perception of the low environmental impact of the luxury industry, socially related benef

LIMIT

Need for Status as a Motive for the Conspicuous Consumption of Cause-Related Goodsions represent a person’s perceived or actual place in society, be it related to character traits, religious affiliations, professional associations, or even wealth and social standing. One of the recognized phenomenon of display as a representation is conspicuous consumption, defined as the intenti