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Titlebook: Advances in National Brand and Private Label Marketing; Fourth International Francisco J. Martínez-López,Juan Carlos Gázquez-Ab Conference

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發(fā)表于 2025-3-21 17:39:58 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
期刊全稱(chēng)Advances in National Brand and Private Label Marketing
期刊簡(jiǎn)稱(chēng)Fourth International
影響因子2023Francisco J. Martínez-López,Juan Carlos Gázquez-Ab
視頻videohttp://file.papertrans.cn/150/149071/149071.mp4
發(fā)行地址Presents the latest research findings on national brand and private label marketing.Includes interdisciplinary contributions from a wide variety of areas.Highlights consumer behaviour after the global
學(xué)科分類(lèi)Springer Proceedings in Business and Economics
圖書(shū)封面Titlebook: Advances in National Brand and Private Label Marketing; Fourth International Francisco J. Martínez-López,Juan Carlos Gázquez-Ab Conference
影響因子.This book presents the latest research on national brand and private label marketing - a collection of original, rigorous and highly relevant contributions ?of the 2017 International Conference on National Brand & Private Label Marketing?in Barcelona. It covers a wide range of topics from fields as varied as retailing, marketing, general business, psychology, economics and statistics. Further, the conference addressed diverse areas of application, including: purchase-decision models, premium private labels, decisions involved in introducing new products, M-commerce, private label adoption, assortment decisions, private label pricing, brand equity and collaborative relationships..
Pindex Conference proceedings 2017
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“Black Friday”: Attitudes, Behavior and Intentions of Greek Consumerserview of common techniques for functional principal component analysis, modeling, comparison, prediction, and classification. These techniques have been widely studied and applied in the literature. In the framework of functional principal component analysis, we discuss methods for estimating the e
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rements. But flow turbine stage is very complex and increasing their performance further is a difficult task. In this context, the present study aims at computationally studying the flow phenomena in a two-stage turbine. Turbine components, nozzle and rotor of the first stage and stator and rotor 2
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New Product Introduction for Private Label Products Compared to Branded by Product Category typically deployed in dynamic and partially unknown environments, where system designers cannot anticipate all potential situations, events, and faults that agents may experience. For this reason, such systems are often ., that is, able to change their behavior to tolerate contingencies or embrace
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load transport. In this chapter, theories of bedload and formulations to predict the bedload transport rate are presented. The pioneering attempt to predict the bedload transport rate was due to MP du Boys in 1879, who expressed bedload transport rate as a function of excess bed shear stress, that i
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s. This chapter aims to highlight the food safety and quality values of microorganisms and microbial processes. Fermentation, a widely utilized process employing microorganisms like lactic acid bacteria and yeasts, yields various products such as bread, beer, wine, yogurt, and cheese. Microbes contr
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PLB Negative Publicity: Moderated by Extrinsic Cuesity in the Caribbean. The COVID-19 pandemic disrupted declining global poverty trends, leading to a rise in extreme poverty rates worldwide. Latin America and the Caribbean, despite minor improvements, continue to grapple with elevated poverty rates exacerbated by political instability and external
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