Titlebook: Brand Storming; Managing Brands in t Michele Fioroni,Garry Titterton Book 2009 Palgrave Macmillan, a division of Macmillan Publishers Limit

只看該作者 · 發(fā)表于 2025-3-26 23:09:22

Paramagnetism: Zero-Field Splittings,ange through a process of constant learning. As in the natural process of evolution of the species, only those brands which adapt easily to changes in the environment by applying acquired knowledge are able to survive and regenerate: the great brands therefore are those which, thanks to this process

只看該作者 · 發(fā)表于 2025-3-27 01:30:08

Richard L. Carlin,A. J. van Duyneveldt that brand planning must involve . the entire organization of the company and not be the exclusive prerogative of the marketing department, as often seems to happen in the workings of a large number of firms. In fact, in many companies the management still continues to believe that defining brand s

只看該作者 · 發(fā)表于 2025-3-27 06:17:54

只看該作者 · 發(fā)表于 2025-3-27 13:05:42

High Pressure Materials Propertiesthat these values can take on different connotations depending on the consumer’s gender. In a society where the division of jobs and roles was clearly defined and marked by the relegation of women to only domestic activities, products took on a definite sexual identity.

只看該作者 · 發(fā)表于 2025-3-27 13:40:03

High Pressure Materials Propertiesenses toward directions which used to seem unimaginable, on the other has generated a sort of dehumanization of society. The affirmation of ever more virtual environments and the progressive overcoming of physical constraints in every sphere has in fact marked a progressive slowing down in the devel

只看該作者 · 發(fā)表于 2025-3-27 18:59:39

High Pressure Materials Propertiesmotivate purchase and consumption, a response enriched by the multiple meanings attributed to those goals. An effective positioning of a brand requires the systematic evaluation of some crucial elements, and is the routine followed by companies when generating and consolidating a brand. To this end,

只看該作者 · 發(fā)表于 2025-3-28 00:43:04

只看該作者 · 發(fā)表于 2025-3-28 02:05:27

High Pressure Materials Propertiesthe need to develop their business in new countries. Although in the international market many physical barriers have fallen there are still profound differences between countries and different cultures which can, if not opportunely considered, condition the success of a brand. Therefore, the need h

只看該作者 · 發(fā)表于 2025-3-28 06:17:55

http://image.papertrans.cn/b/image/190406.jpg

只看該作者 · 發(fā)表于 2025-3-28 13:04:04

Overview: We have witnessed a revolution in the way consumers relate to a product;?increasingly tending to reject brands which offer over-extensive lines in favour of those which are able to offer?a lifestyle. Brand Storming sets out to provide a guide for business people to meet consumer expectations.978-1-349-30800-2978-0-230-23351-5

		自動(dòng)登錄	找回密碼
密碼			To register

關(guān)于派博傳思			派博傳思旗下網(wǎng)站			友情鏈接
派博傳思介紹	公司地理位置	論文服務(wù)流程	影響因子官網(wǎng)	吾愛(ài)論文網(wǎng)	大講堂	北京大學(xué)	Oxford Uni.	Harvard Uni.
發(fā)展歷史沿革	期刊點(diǎn)評(píng)	投稿經(jīng)驗(yàn)總結(jié)	SCIENCEGARD	IMPACTFACTOR	派博系數(shù)	清華大學(xué)	Yale Uni.	Stanford Uni.
\|Archiver\|手機(jī)版\|小黑屋\| 派博傳思國(guó)際 ( 京公網(wǎng)安備110108008328) GMT+8, 2025-10-6 05:23
Copyright © 2001-2015 派博傳思京公網(wǎng)安備110108008328 版權(quán)所有 All rights reserved