Titlebook: Visualizing Marketing; From Abstract to Int S. Umit Kucuk Book 2023Latest edition The Editor(s) (if applicable) and The Author(s), under ex

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先驅

Place and inventory control models are also discussed with graphs from the theory. Distribution-related brand awareness concepts and measures are investigated and pictured in light of the theoretical discussions.

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擁擠前

Digital Marketing and Digital Marketing Mixl marketing mix elements in relations to traditional marketing mix elements are also discussed. This new conceptualization provides solutions for a better-functioning marketing value-creation systems for the benefits of all market actors.

辯論

Connectivityarch engine marketing applications in the literature. Managerial issues were also addressed for the successful implementation of such connectivity features to generate better marketing value for all market agents in the digital world.

維持

Content of the current marketing and ecommerce literatures. Content’s “l(fā)ikeability” is defined as the main function of content marketing mentality. Managerial issues are also discussed stand in front of the most influential, engaging, and trustworthy digital content marketing applications possible for both consumers and companies.

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強有力

欲望

Digital Marketing Mix Modeling and Coordinations in the digital markets. Coordinated use of such digital marketing mix elements’ role is all discussed with well-known marketing concepts and phenomena to create a stronger marketing impact in the digital world.

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