Titlebook: The Handbook of Service Innovation; Renu Agarwal,Willem Selen,Roy Green Book 2015 Springer-Verlag London 2015 Capability Building.Service

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ers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide reaching audience including researchers, 978-1-4471-7206-2978-1-4471-6590-3

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d select cases across several growth service industries incl.Bringing together some of the world’s leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service

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978-1-4471-7206-2Springer-Verlag London 2015

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Intra- und Intergruppenprozesse, and design our evolutionary guidance system (EGS). As we engage in the design of our EGS, we formulate alternative representations of the future system, devise criteria by which to evaluate those alternatives, select and describe the most promising alternative, and prepare a plan for the development of the selected design.