書目名稱 | The Changing Dynamics of International Business in Africa |
編輯 | Ifedapo Adeleye,Kevin Ibeh,Lyal White |
視頻video | http://file.papertrans.cn/906/905914/905914.mp4 |
叢書名稱 | AIB Sub-Saharan Africa (SSA) Series |
圖書封面 |  |
描述 | The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance. |
出版日期 | Book 2015 |
關(guān)鍵詞 | business; International Business; internationalization; strategy |
版次 | 1 |
doi | https://doi.org/10.1057/9781137516541 |
isbn_ebook | 978-1-137-51654-1Series ISSN 2662-1029 Series E-ISSN 2662-1037 |
issn_series | 2662-1029 |
copyright | The Editor(s) (if applicable) and The Author(s) 2015 |