| 書目名稱 | The Art of SXO | | 副標(biāo)題 | Placing UX Design Me | | 編輯 | Zuzanna Krüger | | 視頻video | http://file.papertrans.cn/905/904665/904665.mp4 | | 概述 | Learn SXO best practices and how it differs from traditional SEO.Explore key UX design principles to improve your websites usability.Discover an end-to-end strategy to increase a website‘s conversion | | 叢書名稱 | Design Thinking | | 圖書封面 |  | | 描述 | Search Experience Optimization (SXO) is a fast growing field that combines the disciplines of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and User Experience (UX) Design. It’s a holistic approach to creating websites that are not only optimized?for search engines and bots, but for users too, a highly effective method of converting a websites visitors into customers and subscribers, leading some to think of it as SEO 2.0.?.Recent industry reports suggests that front-end developers and web designers need to embrace SXO best practices to not only ensure websites are optimized by the metadata and analytics that SEO provides, but also ensure a website or application is easy-to-use and behaves in a way the user expects because happy users drive higher retention rates and higher revenue, which is essential for commercial app creators.?.The Art of SXO.?aims to be a comprehensive guide tothis emerging field, explaining what it is, how it works, and how to use it to improve search rankings, increase conversions rates, and ultimately grow a company‘s revenue. This guide will be packed with tips, tricks, and tactics making it an essential resource for anyone looking to | | 出版日期 | Book 2023 | | 關(guān)鍵詞 | Search Experience Optimization; SXO; Search Engine Optimization; SEO; User Experience; UX; Conversion Rate | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4842-9212-9 | | isbn_softcover | 978-1-4842-9211-2 | | isbn_ebook | 978-1-4842-9212-9Series ISSN 2945-7793 Series E-ISSN 2945-7807 | | issn_series | 2945-7793 | | copyright | Zuzanna Kr?ger 2023 |
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