Titlebook: Significance; Exploring the Nature Paul Beynon-Davies Book 2011 Palgrave Macmillan, a division of Macmillan Publishers Limited 2011 busines

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Sign-systems: Patterns of significance,ough the use of special words, and the use of these words allows wizards to manipulate things in the world of Earthsea. In a sense, this use of words is not entirely remote from our use of words in the real Earth. Word use in this fantasy world is an extension and exaggeration of our own everyday re

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Communication: The medium is not the message,sages conveyed should be the focus of study. This influential statement has acquired something of the status of an aphorism: a universal statement of truth. But in our terms it makes a fundamental mistake: that of treating knowledge of communication media as equivalent to a complete understanding of

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