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| 書目名稱 | Retail Internationalization in China |  | 副標(biāo)題 | Expansion of Foreign |  | 編輯 | Lisa Qixun Siebers |  | 視頻video | http://file.papertrans.cn/829/828935/828935.mp4 |  | 圖書封面 |  |  | 描述 | As potentially the largest retail market, China has attracted a great number of foreign retail operations. Based on case study research, this book provides valuable insights international retailers need for success in China. The newly developed theoretical model helps to extend the body of knowledge on firm internationalization. |  | 出版日期 | Book 2011 |  | 關(guān)鍵詞 | China; data analysis; internationalization |  | 版次 | 1 |  | doi | https://doi.org/10.1057/9780230313729 |  | isbn_softcover | 978-1-349-33281-6 |  | isbn_ebook | 978-0-230-31372-9 |  | copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2011 | 
 
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