| 書目名稱 | Persuasive Technology |
| 副標(biāo)題 | First International |
| 編輯 | Wijnand A. IJsselsteijn,Yvonne A. W. Kort,Elise Ho |
| 視頻video | http://file.papertrans.cn/746/745077/745077.mp4 |
| 叢書名稱 | Lecture Notes in Computer Science |
| 圖書封面 |  |
| 描述 | Persuasive technology is the general class of technology that has the explicit purpose of changing human attitudes and behaviours. Persuasive technologies apply principles of social psychology in influencing people; principles of credibility, trust, reciprocity, authority and the like. Social psychologists have spent a great deal of effort over many years in trying to understand how attitude and behaviour change comes about, focusing on the effectiveness of human persuaders, and the persuasive power of messages delivered through non-interactive mass-media, such as newspapers or television. Harnessing the persuasive power of current interactive media, persuasive technology was recently identified as a separate research field, as evidenced by B.J. 1 Fogg’s first discussion of the domain. Fogg characterises computers designed to 2 persuade as the 5th major wave in computing . The scope of technologies that hold persuasive potential is broader than ICT alone, and includes persuasive product design and architectural design, yet the interactive nature of computers uniquely enables user-sensitive and user-adaptive responding, allowing persuasive messages to be tailored to the specific use |
| 出版日期 | Conference proceedings 2006 |
| 關(guān)鍵詞 | Ambient Intelligence; Navigation; architecture; civic affairs; communication; communication science; envir |
| 版次 | 1 |
| doi | https://doi.org/10.1007/11755494 |
| isbn_softcover | 978-3-540-34291-5 |
| isbn_ebook | 978-3-540-34293-9Series ISSN 0302-9743 Series E-ISSN 1611-3349 |
| issn_series | 0302-9743 |
| copyright | Springer-Verlag Berlin Heidelberg 2006 |
|Archiver|手機(jī)版|小黑屋|
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