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Titlebook: Online Political Communication; How to Use the Web t Gianluca Giansante Book 2015 Springer International Publishing Switzerland 2015 Commun

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樓主
發(fā)表于 2025-3-21 18:56:20 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書目名稱Online Political Communication
副標(biāo)題How to Use the Web t
編輯Gianluca Giansante
視頻videohttp://file.papertrans.cn/702/701560/701560.mp4
概述Guides the reader on how to develop a successful political campaign by using online tools – from Social Media to Big Data.Presents real-world perspectives from successful and unsuccessful political ca
圖書封面Titlebook: Online Political Communication; How to Use the Web t Gianluca Giansante Book 2015 Springer International Publishing Switzerland 2015 Commun
描述This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
出版日期Book 2015
關(guān)鍵詞Communication Strategies; Communication Studies; Political Campaign; Search Engine Marketing; Social Med
版次1
doihttps://doi.org/10.1007/978-3-319-17617-8
isbn_softcover978-3-319-36661-6
isbn_ebook978-3-319-17617-8
copyrightSpringer International Publishing Switzerland 2015
The information of publication is updating

書目名稱Online Political Communication影響因子(影響力)




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沙發(fā)
發(fā)表于 2025-3-21 21:11:03 | 只看該作者
edia to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.978-3-319-36661-6978-3-319-17617-8
板凳
發(fā)表于 2025-3-22 01:00:09 | 只看該作者
Building an Online Communication Strategy, well as offline. This chapter gives special attention to a consideration of this activity in the current context, which is characterized by a marked decrease in political participation. Finally, the chapter outlines the role and the recommended practices for political ..
地板
發(fā)表于 2025-3-22 06:43:43 | 只看該作者
Introduction,erent tools and identifies the most effective ones for different situations. The goal is to help politicians and those working in institutional and social communication to use the Internet as a tool for building trust with citizens and generating consensus for their specific programs.
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發(fā)表于 2025-3-22 09:24:05 | 只看該作者
Online Communication Tools,r, are critical to any political communication strategy. This chapter shows how to use these tools most effectively, demonstrating that the most innovative options are not necessarily the best—and that one of the most effective online communication tools is in fact one of the oldest.
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發(fā)表于 2025-3-22 15:31:36 | 只看該作者
d perspectives from successful and unsuccessful political caThis book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social m
7#
發(fā)表于 2025-3-22 18:14:19 | 只看該作者
o wesentlich von den übrigen Metazoen, da? wir die letzteren als Eumetazoen ihnen gegenüberstellen. — Im Folgenden wird dies noch n?her zu begründen sein. — Dort wurde ferner hervorgehoben, da? die Eumetazoen von einer gastr?aartigen Urform abgeleitet werden k?nnen, deren Entoderm als Urdarm die nah
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發(fā)表于 2025-3-22 22:20:28 | 只看該作者
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發(fā)表于 2025-3-23 01:48:51 | 只看該作者
How Politics Change on the Web,nication opportunities. Before the emergence of digital media, enormous resources were required to start up a newspaper, television channel, or radio station; however, today everyone has the means to spread their individual message to an audience of potentially millions of people. But if everyone ha
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發(fā)表于 2025-3-23 06:40:19 | 只看該作者
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