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Titlebook: North American Perspectives on the Development of Public Relations; Other Voices Tom Watson Book 2017 The Editor(s) (if applicable) and The

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發(fā)表于 2025-3-21 18:29:02 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書目名稱North American Perspectives on the Development of Public Relations
副標(biāo)題Other Voices
編輯Tom Watson
視頻videohttp://file.papertrans.cn/669/668152/668152.mp4
概述Considers the development of PR in both Canada and the U.S..Challenges many orthodoxies of PR history, especially in the U.S..Presents new historical material on areas of PR practice
叢書名稱National Perspectives on the Development of Public Relations
圖書封面Titlebook: North American Perspectives on the Development of Public Relations; Other Voices Tom Watson Book 2017 The Editor(s) (if applicable) and The
描述.This is the seventh volume of .The National Perspectives on the Development of Public Relations: Other Voices. series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework..?.The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches.. .Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The .National Perspectives on the Development of Public Relations: OtherVoices. series makes a major contribution to the wider knowledge of PR’s history..
出版日期Book 2017
關(guān)鍵詞Public Relations History; International Business; Corporate Responsibility; Strategy; Marketing
版次1
doihttps://doi.org/10.1057/978-1-349-95044-7
isbn_softcover978-1-349-95714-9
isbn_ebook978-1-349-95044-7Series ISSN 2947-6909 Series E-ISSN 2947-6917
issn_series 2947-6909
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Limited
The information of publication is updating

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,United States–Development and Expansion of Public Relations,y using communication to inform and persuade their audiences. The activism of suffragist and women’s rights advocate Alice Paul, and Henry Lee Moon, NAACP public relations director, illustrates that American public relations history is broad, diverse, and expansive.
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發(fā)表于 2025-3-22 19:57:22 | 只看該作者
Government Public Relations in Canada and the United States,election results. They use public relations to further their agencies’ legal missions as set by elected officials. Generally, American public administrators have come to view their proper roles and responsibilities more narrowly than their Canadian counterparts.
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978-1-349-95714-9The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Limited
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