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Titlebook: New Developments in the Theory of Networks; Franchising, Allianc Mika Tuunanen,Josef Windsperger,George Hendrikse Book 2011 Springer-Verlag

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發(fā)表于 2025-3-21 16:04:54 | 只看該作者 |倒序瀏覽 |閱讀模式
書目名稱New Developments in the Theory of Networks
副標題Franchising, Allianc
編輯Mika Tuunanen,Josef Windsperger,George Hendrikse
視頻videohttp://file.papertrans.cn/666/665051/665051.mp4
概述The book presents recent developments in the theory of networks from the viewpoint of economics and management.The interdisciplinary perspective of the book is the competitive advantage compared to ot
叢書名稱Contributions to Management Science
圖書封面Titlebook: New Developments in the Theory of Networks; Franchising, Allianc Mika Tuunanen,Josef Windsperger,George Hendrikse Book 2011 Springer-Verlag
描述The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.
出版日期Book 2011
關鍵詞Franchising, alliances, cooperatives; Organization economic approaches; Strategic management views; The
版次1
doihttps://doi.org/10.1007/978-3-7908-2615-9
isbn_softcover978-3-7908-2829-0
isbn_ebook978-3-7908-2615-9Series ISSN 1431-1941 Series E-ISSN 2197-716X
issn_series 1431-1941
copyrightSpringer-Verlag Berlin Heidelberg 2011
The information of publication is updating

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Delegation and Autonomy in Franchising the level of delegation to leverage the intangible assets of the franchisees and the franchisor and, simultaneously, to preserve the value of the brand name. While the empirical literature on franchising has studied these effects separately, we consider them together in a model on decentralization.
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Market Saturation or Market Concentration: Evidence on Competition Among U.S. Limited Service Franchn a cross-sectional analysis of 55 metropolitan areas. The findings challenge traditional perspectives on market concentration, whereas markets with higher concentration ratios based on a brand’s outlets and revenue were found to have significantly lower sales per establishment. Conversely, markets
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A Model of Optimal International Market Expansion: The Case of US Hotel Chains Expansion into Chinaand the optimal entry mode to be used. Using a strategic, sequential process, the model performs three levels of assessment: a macro assessment that identifies the major external environmental variables in order to determine the risks and opportunities of international expansion; a micro assessment
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Is the Theory of Entrepreneurship Applicable to Franchising?general theory of entrepreneurship. The individual-opportunity nexus”. Edward Elgar, Cheltenham, .) is explored in the franchising context. Shane introduced a model of the entrepreneurial process in response to the failure of prior research to provide one. According to Shane, prior research has tend
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Regulating the Franchise Relationship: Franchisor Opportunism, Commercial Morality and Good Faithnt Australian report has focussed attention on an obligation of good faith as an appropriate regulatory strategy to address opportunistic conduct and has concluded that while the prior disclosure obligations of Australia’s regulatory instrument for franchising (the .) are for the most part adequatel
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