Titlebook: Metaverse; Technologies, Opport Fatih Sinan Esen,Hasan Tinmaz,Madhusudan Singh Book 2023 The Editor(s) (if applicable) and The Author(s), u

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Metaverse and New Cybersecurity Threats,ugmented reality (AR), virtual reality (VR), AR cloud, internet of things (IoT), advanced communication technologies (5G and beyond), artificial intelligence, blockchain, and cryptocurrency. These key technologies promise to integrate and harmonize the physical world with the digital world. However,

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Data Privacy and Security in the Metaverse,n from users, privacy and security issues come to the forefront. An increase in the number of users means a large amount of personal data is being collected about users. Metaverse data includes biometric information, which consists of users’ physiological responses, facial expressions, voice tones,

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Consumer Behavior, Marketing Approach, Branding, Advertising, and New Opportunities in the Metavers world with only a few start-ups. However, towards the end of 2021, Facebook changed its name and renewed its brand as Meta, and it has gained a place in technology news and the world agenda. Metaverses are not yet as widely used as the internet. However, it has had many advantages over the periods

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Consumer Behavior in the Metaverse,s in their consumer behavior in accordance with the “Metaverse” environment. Consumer behaviors that are unique to the “Metaverse” are expected to vary from sectors, product types, and psychological situations to sociological phenomena. Consumer behavior in the “Metaverse”, which first started in ga

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The New Economic Models of Metaverse and Its Implications in International Financial Markets,ptation to emerging technologies, such as Web 3.0, virtual reality, and non-fungible tokens (NFTs). Additionally, the Metaverse has not only been integrated with the Decentralized Finance (DeFi) systems to exchange money but also been used to make insurance policies and secure loans, as well as to i

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Gamification in Metaverse,ithout any physical action. The Metaverse experienced through various virtual reality devices, is also defined as a cognitive universe. It acts as a parallel to real life and aims to create a virtual public space. The decentralization of the universe, the creation of new universes and the possibilit

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Evaluation of the Metaverse Universe in Light of Psychology and Sociology,ch and developments are being performed and followed Metaverse, which heralds the transition from Web 2.0 to Web 3.0, includes many new technologies such as augmented reality, virtual reality, mixed reality, and NFTs. Simply, the Metaverse can be thought of as a “virtual twin” of the world we live i