| 書目名稱 | Measuring the Immeasurable | | 副標題 | Valuing Patent Prote | | 編輯 | Christian Grube | | 視頻video | http://file.papertrans.cn/629/628248/628248.mp4 | | 圖書封面 |  | | 描述 | An investment in knowledge pays the best interest. Benjamin Franklin (1706–1790) The knowledge economy Benjamin Franklin, scientist, publisher, founder, and first president of the American Philosophical Society is not only well known for his role as a founding father of the United States of America. He also invented products and technologies that are still used today, for example, bifocals and the lightning rod. In a world in which knowledge creation, application, and protection are essential drivers for a firm’s success, his 2- year-old words of wisdom are still relevant and have not become any less important. Today, it is widely recognized that knowledge is one source for obtaining a leading competitive position. Strategic management research tells us that such a leading m- ket position – or even a monopoly – is a basic prerequisite for creating attractive e- nomic rents. This first of all makes knowledge a valuable asset or resource. Additi- ally, empirical results and management expertise indicate that knowledge creation and accumulation through research and development expenditures are important drivers of business success. These expenditures lead to the creation of new produc | | 出版日期 | Book 2009 | | 關鍵詞 | Bewertungstheorie; F&E; Invention; Patente; Patentschutz; Strategisches Management; Wirtschaftsprüfung; pat | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-8349-9457-8 | | isbn_softcover | 978-3-8349-1305-0 | | isbn_ebook | 978-3-8349-9457-8 | | copyright | Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2009 |
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