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Titlebook: Mass Customization and Customer Centricity; In Honor of the Cont Thomas Aichner,Fabrizio Salvador Book 2023 The Editor(s) (if applicable) a

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書目名稱Mass Customization and Customer Centricity
副標(biāo)題In Honor of the Cont
編輯Thomas Aichner,Fabrizio Salvador
視頻videohttp://file.papertrans.cn/626/625221/625221.mp4
概述Offers an up-to-date overview on the concept of mass customization.Explores the role of customer-centricity in product development, marketing and distribution.Includes international case studies with
圖書封面Titlebook: Mass Customization and Customer Centricity; In Honor of the Cont Thomas Aichner,Fabrizio Salvador Book 2023 The Editor(s) (if applicable) a
描述.This book honors the contributions and career of Cipriano Forza, Professor of Management Engineering at the University of Padova, Italy. He is a Member of the Scientific Committee of Academic Journal Guide (ABS), an Associate Editor of the Decision Sciences Journal and a former Associate Editor of the Journal of Operations Management, where he curated a special issue on “Coordinating Product Design, Process Design, and Supply Chain Design Decisions”. As one of the world’s foremost researchers in the area of mass customization and operations management, Prof. Forza published more than 200 scientific articles with over 10,000 citations on Google Scholar. For his groundbreaking work, he received several awards, including the Dr. Theo Williamson Award for Excellence (1997), best paper awards by Production Planning and Control (2005) and the Journal of Operations Management (2006), the Harry Boer Highly Commended Award (2016), and the EurOMA Fellowship Awards (2021)...Leading researchers and practitioners that have been working with the honoree contributed a broad range of findings from conceptual and empirical research about mass customization and personalization to this book. The ind
出版日期Book 2023
關(guān)鍵詞marketing communication; product development; operations management; social media; advertising; Festschri
版次1
doihttps://doi.org/10.1007/978-3-031-09782-9
isbn_softcover978-3-031-09784-3
isbn_ebook978-3-031-09782-9
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
The information of publication is updating

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https://doi.org/10.1007/978-3-031-09782-9marketing communication; product development; operations management; social media; advertising; Festschri
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Paul Blazekiticians. It can be brought together to provide bases for de- cisions and, more important, to show the gaps that exist and the need for more information. What does it contain? It includes social and demographic data, NHS facts and figures, manpower data on the use of the NHS and some examples of how quality c978-94-010-8964-7978-94-009-5590-5
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Thomas Aichner,Amanda Brutto,Michael NippaIt can be brought together to provide bases for de- cisions and, more important, to show the gaps that exist and the need for more information. What does it contain? It includes social and demographic data, NHS facts and figures, manpower data on the use of the NHS and some examples of how quality c
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ould generally expect to find, there are architects, engineers, planners, electricians, biochemists, physiological measurement technicians, venepuncturists, computer staff, accountants, personnel managers, general managers and many more. With three-quarters of the cost of the NHS going on staff and
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