Titlebook: Marketing and Smart Technologies; Proceedings of ICMar José Luís Reis,Marc K. Peter,Zorica Bogdanovi? Conference proceedings 2023 The Edito

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Nenad Stanisavljevi?,Danijela Stojanovi?,Aleksa Mileti?,Petar Lukovac,Zorica Bogdanovi?l Health and Psychosocial Support in Emergencies. Both have deeply influenced the ways mental health and psychosocial support in refugees are being conceptualized and organized, as will be illustrated in the last parts of the chapter that details the content of the Operational Guidance for Mental He

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Coolhunting Canvas: A Pedagogical Toolkit to Support Trendspotting and Sociocultural Innovation in Mto the benefit of presenting visual tools to support critical thinking, and for that reason, we present a visual framework named the Coolhunting Canvas. This framework proposal may lead to a better understanding of trend signals in an academic perspective and will help to improve and conduct future research regarding Trend Studies and coolhunting.

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Develop a Virtual Learning Environment (Eva) to Train Agents in Security and Private Surveillance features such as biometric security and the use of 3D virtual reality environments for teaching and learning. e-learning learning. For total control of the EVA project from the Project Management, the PMBOK Guide was used; In terms of software development planning, Scrum, an agile framework, was used.

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Conference proceedings 2023ting, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

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The Use of Cryptocurrencies as a Tool for the Development of Marketing in Tourismion. The paper proposes an attack threat factor system on the cryptocurrency—a factor system based on which it became possible to identify the factors in the threats of attacks on cryptocurrencies and show possible ways to neutralize the consequences in the implementation of these threats when paying for tourist services with cryptocurrency.