Titlebook: Marketing Intelligent Systems Using Soft Computing; Managerial and Resea Jorge Casillas,Francisco J. Martínez-López Book 2010 Springer-Verl

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Albert Orriols-Puig,Jorge Casillas,Francisco J. Martínez-Lópezn several ways. First, the cell surface-exposed oligosaccharide part may contain epitopes recognized by bactericidal or otherwise protective antibodies; however, the presence of host-identical structures such as the terminal lacto-.-neotetraose means that the possibility of inducing autoimmune patho

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Célia da Costa Pereira,Andrea G. B. Tettamanzirvation..?.Meniscal repair and regeneration is a rapidly evolving science - earlyattempts at meniscal restoration or repair resulted in short-term gains which often sacrificed long-term joint integrity. Now, the practitioner is afforded numerous means of retaining or restoring meniscal tissue. Break

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Marketing Intelligent System for Customer SegmentationInformation is short, condensed and visualized..Marketing intelligent system for customers’ segmentation performs useful tasks for marketing researches. They will make marketing researchers more productive allowing doing more work in less time and creating interesting information for marketing decis

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Collective Intelligence in Marketingtomers, discover groups of similar consumers, and construct pricing models, they generate significant competitive advantage. In this chapter, we highlight publications of interest, describe analytic processes, review techniques, and present a case study of matching products to customers.

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Book 2010elligent systems, and this book demonstrates the synergy between marketing and intelligent systems, especially soft computing. Interactive advertising is a complementary field to marketing where intelligent systems can play a role. I had the pleasure of working on a summer faculty f- lowship with R/

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