Titlebook: Marketing Health Behavior; Principles, Techniqu Lee W. Frederiksen,Laura J. Solomon,Kathleen A. Br Book 1984 Springer Science+Business Medi

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Developing Marketing Programssh in the pan, like management-by-objectives was a while back. It’ll pass.” Yet, marketing in the health field is more topical today than ever, and it promises to continue to grow in interest in the foreseeable future.

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