Titlebook: Making a Difference Through Marketing; A Quest for Diverse Carolin Plewa,Jodie Conduit Book 2016 Springer Science+Business Media Singapore

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Multiple Celebrity Endorsementot entirely new, research on the topic is scant. This research contributes to the celebrity endorsement literature by introducing a previously unexplored dimension of source congruence: portfolio-brand fit. This research conceptualises fit as a multidimensional construct and offers empirical evidenc

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Knowing Me, Knowing You: Mentorship, Friendship, and Dancing Queensge development. Although the nature of the supervision relationship has evolved over time, studies about supervisor-student relationships have not fully examined the influence of the key factors associated with relational exchange. In this paper, we develop a conceptual model depicting?the anteceden

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Marc Mazodier challenges. In this regard, learning algorithms have been vital in analyzing and integratingthese large-scale heterogeneous data sets into one learning model. ..This book overviews the latest multi-omics technologies, machine learning techniques for data integration, and multi-omics databases for v

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