| 書目名稱 | Leveraging Emotional and Artificial Intelligence for Organisational Performance |
| 編輯 | Catherine Prentice |
| 視頻video | http://file.papertrans.cn/586/585402/585402.mp4 |
| 概述 | Integrates emotional intelligence and artificial intelligence to discuss their impact on organizations.Conceptualizes artificial and emotional intelligence as commercial services.Is suitable for busin |
| 圖書封面 |  |
| 描述 | This book takes a fresh stance and views EI and AI as services that are provided by service employees and machines as organisational offerings to customers. As emotional intelligence (EI) and artificial intelligence (AI) have been cited to have broad effects on individuals, businesses and beyond, this book is focused on the organisational context, specifically how they affect employees and customers from a marketing perspective. The stance in this book is consistent with the conceptualisation of a service. This book holds that intelligence in businesses must turn into organisational assets to manifest their values. Further, this book explores this service-dominant logic era, and compared to tangible products, service plays a key role in organisational performance and customer relationship with the organisation. Intelligence exhibited either by human or machine is not a tangible product, but can be utilised as a service to assist employees in performing tasks and delivering services as well as facilitating business transaction and customer experience..This book is structured as follows. Chapters 2 and 3 demystify emotional and artificial intelligence, from different perspectives, in |
| 出版日期 | Book 2023 |
| 關(guān)鍵詞 | Robots; service employees; emotional labour; customer loyalty; employee performance; emotional contagion; |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-981-99-1865-2 |
| isbn_softcover | 978-981-99-1867-6 |
| isbn_ebook | 978-981-99-1865-2 |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapor |
|Archiver|手機版|小黑屋|
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