Titlebook: International Business and Emerging Economy Firms; Volume II: European Jorma A. Larimo,Marin A. Marinov,Tiina Leposky Book 2020 The Editor

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The Role of Responsible Business Practices in International Business Relationships Between SMEs from (SMEs). With national institutions’ current focus on better integrating SMEs into both international trade and sustainability goals, it is worth investigating the role socially and environmentally responsible business practices (RBPs) plays in SMEs’ international business relationships. The qualita

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West Meets East: Lessons Learned from Misunderstandings During Market Expansion in Russiaion originally established in Russia. While conventional literature generally studies the nature of misunderstandings between two individuals, which occur at a given moment in time, we intend to focus on longer chains of communication. Research demonstrates that difficulties can arise prior to actua

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An Acceptance Model for the Adoption of Smart Glasses Technology by Healthcare Professionalsinevitable ubiquity. One type of these devices is the Augmented Reality Smart Glasses (ARSGs), which can have great effect in different areas through providing timely information to users. One of the industries that can significantly reap the benefits of this technology is health care. However, as h

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