Titlebook: Industry Forward and Technology Transformation in Business and Entrepreneurship; Proceedings of the I Mohd Nor Hakimin Yusoff Conference pr

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hip and business activities.Considers the opportunities and This book, bringing together selected papers from the 10th International Conference on Entrepreneurship, Business and Technology (InCEBT) on the overarching theme of ‘Industry Forward and Technology Transformation in Business and Entreprene

debble

Conference proceedings 2023rching theme of ‘Industry Forward and Technology Transformation in Business and Entrepreneurship’, provides the audience some preliminary understanding of the current and emerging trends in entrepreneurship and business activities. This includes the usage of information and digital technology in bus

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Exploring the Digital Transformation Governance Model for Industrial Eco-Innovation Post-COVID-19nce, and legitimacy. A system should gradually incorporate these components through a governance approach. Positive theoretical ramifications for the digital transformation of innovation development and its governance are provided by the research findings.

HERE

Brand Equity Versus e-Brand Equity: The Evolution of Brand Equity Dimensionsr begins with several definitions, dimensions, and theories to accomplish the above-stated goals. The next section discusses the sources and the importance of brand equity and e-brand equity, followed by conclusions and future research directions.

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COMMA

Customer Requirements for Effective Packaging in the Food Supply Chaining has risen since many of these goods require sales packaging to preserve and confine them. Customer demands have arisen as a result of rising damages and the need for items to be packaged in such a way that their contents are not destroyed before they reach their final destination. This study was

ARCHE

Exploring the Digital Transformation Governance Model for Industrial Eco-Innovation Post-COVID-19y developed provisional governance theory offers a fresh viewpoint to support digital transformation. It creates a provisional governance model that includes the following three key components: (1) a multi-centre governance structure made up of a variety of agents; (2) a governance mechanism that co