| 書目名稱 | Handbook of Survey Methodology for the Social Sciences | | 編輯 | Lior Gideon | | 視頻video | http://file.papertrans.cn/423/422253/422253.mp4 | | 概述 | Comprehensive overview of survey methodology in the social sciences Covers survey design, to data collection, to result analysis Statistical principles and techniques targeted for Social Scientists.In | | 圖書封面 |  | | 描述 | Surveys enjoy great ubiquity among data collection methods in social research: they are flexible in questioning techniques, in the amount of questions asked, in the topics covered,and in the various ways of interactions with respondents. Surveys are also the preferred method by many researchers in the social sciences due to their ability to provide quick profiles and results. Because they are so commonly used and fairly easy to administer, surveys are often thought to be easily thrown together. But designing an effective survey that yields reliable and valid results takes more than merely asking questions and waiting for the answers to arrive.Geared to the non-statistician, the Handbook of Survey Methodology in Social Sciences addresses issues throughout all phases of survey design and implementation. Chapters examine the major survey methods of data collection, providing expert guidelines for asking targeted questions, improving accuracy and quality of responses, while reducing sampling and non-sampling bias. Relying on the Total Survey Error theory, various issues of both sampling and non-sampling sources of error are explored and discussed. By covering all aspects of the topic, | | 出版日期 | Book 2012 | | 關(guān)鍵詞 | Computer Assisted Surveys; Data Analysis; Response Rates; Survey Design; Survey Methodology; demographics | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4614-3876-2 | | isbn_softcover | 978-1-4939-4516-0 | | isbn_ebook | 978-1-4614-3876-2 | | copyright | Springer Science+Business Media New York 2012 |
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