| 書目名稱 | Exploring Risk Communication |
| 編輯 | Jan M. Gutteling,Oene Wiegman |
| 視頻video | http://file.papertrans.cn/320/319569/319569.mp4 |
| 叢書名稱 | Advances in Natural and Technological Hazards Research |
| 圖書封面 |  |
| 描述 | .Exploring Risk Communication. presents a systematicplanning approach to risk communication. Risk communication is seen bymany as an important tool for managing technological, environmental,and natural risks. The book‘s goal is to improve risk communicationprocesses in these areas between private and public risk communicationsources and the public. The systematic planning approach focuses onresearch activities which are considered to be diagnostic toolsproviding insight into the public‘s reactions to risks and into thepublic‘s cognitive abilities to process risk information. Thesestudies give us the necessary ingredients for an adequate riskcommunication from the audience side of the risk communicationprocess. Evaluation studies are considered necessary to monitor theeffectiveness of the communication. ..Exploring Risk Communication. provides a review of currentresearch in risk communication, focusing on perceived trust andcredibility of risk communication sources, and arguments in riskmessages, risk comparison, and framing of risk. Special attention ispaid to the mass media context of risks and its impact on publicperception. Finally, the potential of the new interactive media for |
| 出版日期 | Book 1996 |
| 關(guān)鍵詞 | Emotion; Evaluation; communication; communication studies; environment; experiment; mass media; production; |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-94-017-1523-2 |
| isbn_softcover | 978-90-481-4709-0 |
| isbn_ebook | 978-94-017-1523-2Series ISSN 1878-9897 Series E-ISSN 2213-6959 |
| issn_series | 1878-9897 |
| copyright | Springer Science+Business Media Dordrecht 1996 |
|Archiver|手機(jī)版|小黑屋|
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