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Titlebook: European Retail Research 2011, Volume 25 Issue II; Thomas Rudolph,Thomas Foscht,Bernhard Swoboda Book 2012 Gabler Verlag | Springer Fachme

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發(fā)表于 2025-3-21 18:16:27 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書(shū)目名稱(chēng)European Retail Research 2011, Volume 25 Issue II
編輯Thomas Rudolph,Thomas Foscht,Bernhard Swoboda
視頻videohttp://file.papertrans.cn/317/316917/316917.mp4
叢書(shū)名稱(chēng)European Retail Research
圖書(shū)封面Titlebook: European Retail Research 2011, Volume 25 Issue II;  Thomas Rudolph,Thomas Foscht,Bernhard Swoboda Book 2012 Gabler Verlag | Springer Fachme
描述The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.The review process will support the authors in enhancing the quality of their work and will offer the authors a reviewed publication outlet. Part of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform.
出版日期Book 2012
關(guān)鍵詞nn
版次1
doihttps://doi.org/10.1007/978-3-8349-7144-9
isbn_softcover978-3-8349-3411-6
isbn_ebook978-3-8349-7144-9Series ISSN 1867-8785 Series E-ISSN 2364-589X
issn_series 1867-8785
copyrightGabler Verlag | Springer Fachmedien Wiesbaden GmbH 2012
The information of publication is updating

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Denis A. Tereshin,Oleg F. Cherniavsky it again rather quickly. By now, as a consequence of these processes, the retail industry has been restructured, the range of products they offer has been expanded and also enriched by new entertaining/catering elements.
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1867-8785 of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform.978-3-8349-3411-6978-3-8349-7144-9Series ISSN 1867-8785 Series E-ISSN 2364-589X
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978-3-8349-3411-6Gabler Verlag | Springer Fachmedien Wiesbaden GmbH 2012
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https://doi.org/10.1007/978-4-431-55606-0c meanings, eye-catching sequences, and price cuts framed in percentage or euro terms and uses a descriptive design to determine the extent to which retailers of grocery, furniture, clothes, hardware, consumer electronics, and food apply these psychological pricing methods in Austria. Odd and even p
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Sara L. Morales-Lázaro,Tamara Rosenbaumthis area. Convenience can be seen as the primary benefit of and reason for shopping at a vending machine. In the context of vending, we show that convenience can be understood as a multi-dimensional construct, con- sisting of the four dimensions of access, decision, transaction and after-sales conv
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Chadi El Boustani,Jeremy Bleyer,Karam Sabnship between visible marketing offers and internal processes is analyzed. Based on interviews with top managers, the data show that the degree of standardization of retail marketing instruments influences the degree of standardization of marketing and supply chain processes. But there are differenc
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