Titlebook: European Retail Research; 2010 I Volume 24 Iss Peter Schnedlitz,Dirk Morschett,Bernhard Swoboda Book 2010 Gabler Verlag | Springer Fachmedi

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書目名稱European Retail Research影響因子(影響力)




書目名稱European Retail Research影響因子(影響力)學(xué)科排名




書目名稱European Retail Research網(wǎng)絡(luò)公開度




書目名稱European Retail Research網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱European Retail Research被引頻次




書目名稱European Retail Research被引頻次學(xué)科排名




書目名稱European Retail Research年度引用




書目名稱European Retail Research年度引用學(xué)科排名




書目名稱European Retail Research讀者反饋




書目名稱European Retail Research讀者反饋學(xué)科排名

Nucleate

PDES-STEP Standards: A Questionvalue and store loyalty exists. This link, however, is fully mediated by customer satisfaction. The impact of the utilitarian shopping value on customer satisfaction was found to be stronger than the impact of its hedonic counterpart.

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Allure

commute

The In-Store Antecedents and Consequences of Perceived Shopping Value for Regularly Purchased Produvalue and store loyalty exists. This link, however, is fully mediated by customer satisfaction. The impact of the utilitarian shopping value on customer satisfaction was found to be stronger than the impact of its hedonic counterpart.

神經(jīng)

,Strategic Differentiation in the Japanese Convenience Store Business. The Example of Lawson’s Formalved the creation of active business alliances and networks. In this paper we show how Lawson’s strategy has been conditioned by competition, market conditions and the company’s search for new strategic direction. We show also how Lawson uses store format as a strategic innovation.

神經(jīng)

磨坊

Interactive Web 2.0 Applications in the Multi-Channel Marketing for Retailers,ions with the specific chances, risks, goals and the operational and strategic demands (needs) of multi-channel management. This systematization gives retailers the chance to choose their instrumental assignments strategically, based on their specific goals in multi-channel marketing.

自負(fù)的人

Clustering Customer Contact Sequences - Results of a Customer Survey in Retailing,the customer contacts and their functions in the whole purchase process, as well as between the identified customer segments. Customer segmentation based upon demographic or psychographic variables would not have been able to enrich knowledge of the customers in this manner.

hankering

The Danish Retail Market: Overview and Highlights, E-commerce is taken up as a special theme, both profiling the consumer side and the retailer side. This part is exemplified with books and groceries. Finally, we present the state-of-the-art of retail logistics in Denmark and analyse the impact on retailing of law on planning and law on opening hours.