| 書目名稱 | European Business |
| 編輯 | Neil Harris |
| 視頻video | http://file.papertrans.cn/317/316713/316713.mp4 |
| 概述 | Up-to-date analysis of EU integration, including the completion of the single market and the advent of the single currency and their impact on European businesses? |
| 圖書封面 |  |
| 描述 | .European Business. 2nd edition explores the interaction between European business and their environment using up-to-date case studies. Drawing upon a range of disciplines includingeconomics, organizational behaviour, finance and business strategy, it explores how and why modern businesses behave as they do, and how and why the business environment is changing. A central themem of this substantially updated second edition is the position of Europe within the global economy. Also comprehensively examined is the developing nature of the European Union and the movement towards market economies in Central and Eastern Europe. |
| 出版日期 | Textbook 1999Latest edition |
| 關(guān)鍵詞 | business; business strategy; competition; Eastern Europe; economics; economy; environment; European Union ( |
| 版次 | 2 |
| doi | https://doi.org/10.1007/978-1-349-15007-6 |
| isbn_softcover | 978-0-333-75407-8 |
| copyright | Neil Harris 1999 |