Titlebook: Ethics, Social Responsibility and Sustainability in Marketing; Ipek Altinbasak-Farina,Sebnem Burnaz Book 2019 The Editor(s) (if applicable

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Acupressure

separate

Consumer Perceptions and Responsiveness Toward CSR Activities: A Sectoral Outlookndency for buying from companies which have successful corporate social responsibility activities, companies started to realize that performing social responsibility projects and activities is one of their most important responsibilities and they can use CSR as a tool to enhance their brand image an

Dislocation

Analyzing the Effect of Corporate Social Responsibility Perception on Organizational Identification been taken up with many concepts. The aim of this chapter is to debate the impact of corporate social responsibility on organizational identification. CSR cares for social benefit on a voluntary basis. The benefits of organizational identity and identification cannot be denied because employees who

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Foreknowledge

Psychological Barriers to Environmentally Responsible Consumptionnsumption practices are presumed to eliminate or at least alleviate human-induced environmental problems. However, motivating the responsible consumption is not easily given the structural and psychological barriers for those behaviors. Although promoting factors have received considerable attention

Foreknowledge

Corporate Social Responsibility in Packaging: Environmental and Social Issuesrder to reach consumers with social responsibility who attaches importance to this issue. Companies also use packaging, which is often used as a means of marketing communication, to promote their corporate social responsibility projects to the consumers. In this chapter, social responsibility in pac

resuscitation

A Study on the Impact of Mandatory Provisions on CSR Strategies of Indian Companiesory provision has, however, raised several important questions about the way CSR is perceived and implemented. The proposed research intends to look at a few such issues; such as (1) whether such mandatory provisions have diluted the voluntary spirit inherent in CSR, (2) whether there is any differe

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