Titlebook: Digital Transformation of the Hotel Industry; Theories, Practices, Jorge Marques,Rui Pedro Marques Book 2023 The Editor(s) (if applicable)

arboretum

繁榮中國

Konstantinos Traganos,Paul Grefenarious thoughts and viewpoints present important definitions, categorizations, and a component of virtual hotels. The virtual hotel is categorized into two main types according to the number of players (users): single user or multiusers. Furthermore, the group is divided into various virtual hotel f

單調(diào)性

https://doi.org/10.1007/978-3-030-80906-5ysis resulted in two categories: (a) big data research focus and (b) big data applications in the hospitality industry. Exploring customer satisfaction through the analysis of online reviews has been the most recurrent purpose of research. In the end, proposals are made for application in the hotel

俗艷

植物學

https://doi.org/10.1007/978-3-030-69373-2 the choice and promotion of a tourist destination. To achieve the proposed objectives, a theoretical foundation was made in the areas of tourism, social networks, and digital marketing. In a second phase, a quantitative methodology was adopted, through a survey via an online questionnaire aimed at

AWRY

https://doi.org/10.1007/978-3-030-69373-2d explain the manifestations of the impact of digitalization on the hotel industry in Bulgaria, focusing on superior and highest level of accommodation and service in the country’ five-star hotel sector. The conclusions reached provide new directions for reflection and search for strategic solutions

inspiration

障礙物

Studies in Computational Intelligenceomes crucial to identify which factors wield more significant influence on strategic leadership by assessing the leaders’ roles in decision-making and their levels of awareness of digital transformation, which led to the semi-structured interview of 29 tourism leaders. Despite this focus on the lead

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