Titlebook: Developing International Strategies; Rudolf Grünig,Dirk Morschett Book 2017Latest edition The Editor(s) (if applicable) and The Author(s),

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Determining Suitable Location-Operation Mode Combinationsng from an independent foreign manufacturer, sourcing from a foreign contract manufacturer and establishing own production abroad. Finally, a process to determine suitable location-operation mode combinations for the selected activity bundles is presented.

Absenteeism

Reasons for the Internationalization of Companiesternationalization. They are examined in Sect.?4.3. Finally, useful explanations of individual aspects of internationalization are introduced in Sect.?4.4: the theory of comparative advantages, economies of scale and the OLI paradigm. These ideas are outlined in the final part of this chapter.

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Introduction: Growing Up in the Risk Societyortfolio analysis provides a picture of the current situation. An extended version of the Ansoff matrix enables to identify growth opportunities in a systematic way. Finally, the different opportunities for growth are compared. This comparison shows that geographic diversification through the development of new markets is an attractive option.

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ANTI

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General Strategic Planning as the Starting Point for Going International for Production and Sourcinghelp of activity-based costing is looked into. Finally, the options available to a company to reduce costs, are described and assessed. The assessment shows that there is great potential for cost reduction through the relocation of production and sourcing to low cost countries.

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