Titlebook: Creativity and Strategy; An Integrative Analy Chetan Walia Book 2021 The Editor(s) (if applicable) and The Author(s), under exclusive licen

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on making.Integrates theories of creativity within availableThis book provides an integrative analysis of creativity and strategic practices, particularly strategic problem formulation and strategic decision making. It examines the decision and not the individual as a unit of analysis, which leads t

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https://doi.org/10.1007/978-3-642-80522-6ve advantage and for problem discovery. The creative–strategic model explains and analyses the difference between the realisation of creative potential, neutral creative outcomes and negative creative outcomes. Conclusions from the book are summarised, and open questions for future research are discussed.

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,Creative–Strategic Theoretical Model: Conclusions and Implications,ve advantage and for problem discovery. The creative–strategic model explains and analyses the difference between the realisation of creative potential, neutral creative outcomes and negative creative outcomes. Conclusions from the book are summarised, and open questions for future research are discussed.

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Das menschliche Hornhautendothel nach Traumaocess), creation (the outcome) and creative (the judgement). This chapter develops an integrated framework for creativity within these three constructs and highlights implications of the framework for the firm’s strategy.

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Are There Atherogenic Dietary Proteins?, In competitive situations, most strategic creativity is intended to disadvantage others. This chapter explores the creation of negative innovations in firms and its link to strategic decision-making. A model for understanding negative creativity is also discussed.

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provides an integrated framework for understanding creativity. Finally, the book develops a creative strategic framework and draws conclusions for the practice of management and for future research.978-3-030-70468-1978-3-030-70466-7

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