找回密碼
 To register

QQ登錄

只需一步,快速開始

掃一掃,訪問微社區(qū)

打印 上一主題 下一主題

Titlebook: Congruency, Expectations and Consumer Behavior in Digital Environments; Frederic Nimmermann Book 2020 Springer Fachmedien Wiesbaden GmbH,

[復(fù)制鏈接]
查看: 42942|回復(fù): 35
樓主
發(fā)表于 2025-3-21 18:56:49 | 只看該作者 |倒序?yàn)g覽 |閱讀模式
書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments
編輯Frederic Nimmermann
視頻videohttp://file.papertrans.cn/236/235537/235537.mp4
概述Academia and practitioners profit from a holistic perspective
叢書名稱Handel und Internationales Marketing Retailing and International Marketing
圖書封面Titlebook: Congruency, Expectations and Consumer Behavior in Digital Environments;  Frederic Nimmermann Book 2020 Springer Fachmedien Wiesbaden GmbH,
描述.A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities. These transformations not only impact business but also affect consumers’ attitudes, beliefs, and practices. Thus, Frederic Nimmermann sheds light on consumer behavior in central subareas in digital environments such as advertising. Six essays address specific phenomena in these central subareas for a more profound understanding of consumers and their related behavior. Both academia and practitioners profit from the results and implications of this study..?.About the Author:.Frederic Nimmermann works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on consumer behavior in digital environments..
出版日期Book 2020
關(guān)鍵詞Advertising; E-Commerce; Conversational Agents; Complaint Management; New Media Form and eSports; Digital
版次1
doihttps://doi.org/10.1007/978-3-658-28421-3
isbn_softcover978-3-658-28420-6
isbn_ebook978-3-658-28421-3Series ISSN 2626-3327 Series E-ISSN 2626-3335
issn_series 2626-3327
copyrightSpringer Fachmedien Wiesbaden GmbH, part of Springer Nature 2020
The information of publication is updating

書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments影響因子(影響力)




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments影響因子(影響力)學(xué)科排名




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments網(wǎng)絡(luò)公開度




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments被引頻次




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments被引頻次學(xué)科排名




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments年度引用




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments年度引用學(xué)科排名




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments讀者反饋




書目名稱Congruency, Expectations and Consumer Behavior in Digital Environments讀者反饋學(xué)科排名




單選投票, 共有 1 人參與投票
 

0票 0.00%

Perfect with Aesthetics

 

0票 0.00%

Better Implies Difficulty

 

1票 100.00%

Good and Satisfactory

 

0票 0.00%

Adverse Performance

 

0票 0.00%

Disdainful Garbage

您所在的用戶組沒有投票權(quán)限
沙發(fā)
發(fā)表于 2025-3-21 23:54:55 | 只看該作者
Ekaterina Reshetova,Nikita Krupenskiyments, and, moreover, how expectations and congruence explain and shape the central consumer related outcomes as proposed in the general conceptual framework. All six essays (see Table?2.1-1) focus on specific topics in digital environments, by dealing with relevant questions for practice, and, in p
板凳
發(fā)表于 2025-3-22 02:29:54 | 只看該作者
https://doi.org/10.1007/978-3-030-80295-0ithin these environments. For instance, “eSports” (electronic sports) is an important phenomenon within the rise of streaming services. With more than 385 million viewers worldwide, eSports is one of the most important streaming service topics (Freeman and Wohn, 2017; Hamari and Sj?blom, 2017).
地板
發(fā)表于 2025-3-22 06:48:22 | 只看該作者
Relativistic On-Shell Kinetic Theories,ffect how businesses align their activities toward the needs of those consumers. In addition, these environments will continue to have a considerable influence and achieve ubiquity in years to come (Hootsuite, 2019).
5#
發(fā)表于 2025-3-22 08:59:43 | 只看該作者
Essays,ithin these environments. For instance, “eSports” (electronic sports) is an important phenomenon within the rise of streaming services. With more than 385 million viewers worldwide, eSports is one of the most important streaming service topics (Freeman and Wohn, 2017; Hamari and Sj?blom, 2017).
6#
發(fā)表于 2025-3-22 16:32:41 | 只看該作者
General Discussion and Conclusion,ffect how businesses align their activities toward the needs of those consumers. In addition, these environments will continue to have a considerable influence and achieve ubiquity in years to come (Hootsuite, 2019).
7#
發(fā)表于 2025-3-22 17:42:52 | 只看該作者
8#
發(fā)表于 2025-3-22 22:00:22 | 只看該作者
9#
發(fā)表于 2025-3-23 05:16:07 | 只看該作者
Relativistic On-Shell Kinetic Theories,ffect how businesses align their activities toward the needs of those consumers. In addition, these environments will continue to have a considerable influence and achieve ubiquity in years to come (Hootsuite, 2019).
10#
發(fā)表于 2025-3-23 07:49:14 | 只看該作者
Frederic NimmermannAcademia and practitioners profit from a holistic perspective
 關(guān)于派博傳思  派博傳思旗下網(wǎng)站  友情鏈接
派博傳思介紹 公司地理位置 論文服務(wù)流程 影響因子官網(wǎng) 吾愛論文網(wǎng) 大講堂 北京大學(xué) Oxford Uni. Harvard Uni.
發(fā)展歷史沿革 期刊點(diǎn)評(píng) 投稿經(jīng)驗(yàn)總結(jié) SCIENCEGARD IMPACTFACTOR 派博系數(shù) 清華大學(xué) Yale Uni. Stanford Uni.
QQ|Archiver|手機(jī)版|小黑屋| 派博傳思國際 ( 京公網(wǎng)安備110108008328) GMT+8, 2025-10-7 12:23
Copyright © 2001-2015 派博傳思   京公網(wǎng)安備110108008328 版權(quán)所有 All rights reserved
快速回復(fù) 返回頂部 返回列表
资阳市| 镇雄县| 开远市| 天镇县| 湘潭市| 上林县| 和顺县| 聂荣县| 平江县| 合川市| 香格里拉县| 化德县| 利津县| 绥德县| 滁州市| 荆州市| 无棣县| 望江县| 凤翔县| 桑日县| 海阳市| 多伦县| 遂溪县| 玉屏| 湖北省| 中宁县| 石首市| 花莲县| 星子县| 阜城县| 侯马市| 湘阴县| 临桂县| 武定县| 宁夏| 纳雍县| 哈尔滨市| 南华县| 通海县| 潼关县| 盐边县|