| 書目名稱 | Communicating Climate Change |
| 副標題 | The Path Forward |
| 編輯 | Susanna Priest |
| 視頻video | http://file.papertrans.cn/231/230341/230341.mp4 |
| 概述 | Moves beyond the question of how to persuade people that climate change exists to the question of how best to facilitate collective action.Written in accessible language so that interested non-special |
| 叢書名稱 | Palgrave Studies in Media and Environmental Communication |
| 圖書封面 |  |
| 描述 | This book asks and answers the question of what communication research and other social sciences can offer that will help the global community to address climate change by identifying the conditions that can persuade audiences and encourage collective action on climate.?.While scientists often expect that teaching people the scientific facts will change their minds about climate change, closer analysis suggests this is not always the case. Communication scholars are pursuing other ideas based on what we know about influence and persuasion, but this approach does not provide complete answers either. Some misconceptions can be corrected by education, and some messages will be more powerful than others. The advent of the Internet also makes vast stores of information readily available. But audiences still process this information through different filters, based on their own values and beliefs – including their understanding of how science works. In between momentous events, media coverage of climate tends to recede and individuals turn their attention back to their daily lives. Yet there is a path forward: Climate change is a social justice issue that no individual – and no nation – |
| 出版日期 | Book 2016 |
| 關鍵詞 | climate; climate change; Environmental communication; mass communication; persuasion; collective action; s |
| 版次 | 1 |
| doi | https://doi.org/10.1057/978-1-137-58579-0 |
| isbn_softcover | 978-1-349-84384-8 |
| isbn_ebook | 978-1-137-58579-0Series ISSN 2634-6451 Series E-ISSN 2634-646X |
| issn_series | 2634-6451 |
| copyright | The Editor(s) (if applicable) and The Author(s) 2016 |
|Archiver|手機版|小黑屋|
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