| 書目名稱 | Commercializing Growth | | 副標題 | Connecting Valuation | | 編輯 | Jerry Schaufeld | | 視頻video | http://file.papertrans.cn/231/230216/230216.mp4 | | 概述 | Explains strategy and business models for growth (scaling, sustainable models, financial metrics).Shows how to set growth rate boundaries/limits both internally and externally.Covers people, governanc | | 圖書封面 |  | | 描述 | .Link commercial growth and value to management and governance. The guidance provided in this book helps you take the valuation of today—an arcane, statistical methodology—and bring it into the realm of modern management decision making...There is a disconnect between corporate governance/management initiatives and commercial success. Sound management and governance will help you bridge that gap between classic corporate valuation disciplines and commercial success...Project and corporate growth are both characterized by functional focus. For example, there might be a dedicated sales/marketing growth project. Metrics of success might be market share or number of units sold. In reality, growth is an overall organizational effort and must be measured by the increase in the corporate valuation. Interview data show that this is not the case and that the contributor’s efforts become misaligned in the excitement and focus of the individual campaign. This book shows you how overall valuation is the true measure of success of a growth effort. It is a lesson that applies from startup to the public liquidation of the entity...What You Will Learn..Allocate growth resources, including the deci | | 出版日期 | Book 2021 | | 關鍵詞 | Valuation; Financial valuation; Corporate growth; Commercializing growth; Commercialization; Project grow | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4842-7502-3 | | isbn_softcover | 978-1-4842-7501-6 | | isbn_ebook | 978-1-4842-7502-3 | | copyright | Jerry Schaufeld 2021 |
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