書目名稱 | Changing the Rules of the Game | 副標(biāo)題 | Economic, Management | 編輯 | Sabine Hotho,Neil McGregor | 視頻video | http://file.papertrans.cn/224/223836/223836.mp4 | 圖書封面 |  | 描述 | The computer games industry is one of the most vibrant industries today whose potential for growth seems inexhaustible. This book adopts a multi-disciplinary approach and captures emerging trends as well as the issues and challenges faced by businesses, their managers and their workforce in the games industry. | 出版日期 | Book 2013 | 關(guān)鍵詞 | business; business models; computer; computer game; creativity; Internet; management; risk management | 版次 | 1 | doi | https://doi.org/10.1057/9781137318411 | isbn_softcover | 978-1-349-33819-1 | isbn_ebook | 978-1-137-31841-1 | copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2013 |
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