期刊全稱 | Business-Driven Research & Development | 期刊簡稱 | Managing Knowledge t | 影響因子2023 | Ashok Ganguly | 視頻video | http://file.papertrans.cn/193/192505/192505.mp4 | 圖書封面 |  | 影響因子 | Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it. | Pindex | Book 1999 |
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