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Titlebook: Business Success in China; Markus B. Hofer,Bernhard Ebel Book 2007 Springer-Verlag Berlin Heidelberg 2007 Asia.Business Success.Change.Chi

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發(fā)表于 2025-3-21 18:10:23 | 只看該作者 |倒序瀏覽 |閱讀模式
期刊全稱Business Success in China
影響因子2023Markus B. Hofer,Bernhard Ebel
視頻videohttp://file.papertrans.cn/193/192440/192440.mp4
發(fā)行地址About successful market entry and business development in China.With practical cases and success stories of international companies in the Chinese market.Includes supplementary material:
圖書封面Titlebook: Business Success in China;  Markus B. Hofer,Bernhard Ebel Book 2007 Springer-Verlag Berlin Heidelberg 2007 Asia.Business Success.Change.Chi
影響因子.China is the world’s largest power region, achieving economic growth rates that exceed those of most industrialized countries. Joining the WTO unleashed the powerful "dragon" of Eastern Asia and Chinese markets are expected to grow even faster in the coming years. International companies looking to start or extend business in China are finding exciting new opportunities. Yet these opportunities do not come without serious challenges. ..In this book practitioners of international companies are offered valuable insights and lessons from established and successful managers, academics and consultants. The book is divided into three parts: "Opportunities and Challenges in China", "Strategies for Market Entry and Business Success" and "Practical Insights from China". It covers a variety of topics such as business strategies, branding, pricing, market research, legal constraints and successful business relations. It also takes a closer look at best practices from Volkswagen, Allianz and MAN Roland..
Pindex Book 2007
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沙發(fā)
發(fā)表于 2025-3-21 22:36:13 | 只看該作者
板凳
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地板
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5#
發(fā)表于 2025-3-22 11:52:58 | 只看該作者
Wachstum und Tod von Mikroorganismen, China will grow into the international world community, Chinese culture and local peculiarities will remain to a certain extent..The foreign company should choose a partner for its market research who knows the Western and the Chinese markets.
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發(fā)表于 2025-3-22 13:29:04 | 只看該作者
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發(fā)表于 2025-3-22 20:05:09 | 只看該作者
Market Research as a Module in Market Strategies in China China will grow into the international world community, Chinese culture and local peculiarities will remain to a certain extent..The foreign company should choose a partner for its market research who knows the Western and the Chinese markets.
8#
發(fā)表于 2025-3-22 23:41:08 | 只看該作者
9#
發(fā)表于 2025-3-23 03:25:42 | 只看該作者
Market Research as a Module in Market Strategies in Chinatrategies can only result from a deep insight into the relevant market that the company plans to tap in to..This requires a well thought-through market research including competitor analysis. In the consumer product field, a focus on much more regional differences is a must. Companies have to adopt
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發(fā)表于 2025-3-23 06:41:42 | 只看該作者
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