| 期刊全稱 | Business Research Through Argument | | 影響因子2023 | Mike Metcalfe | | 視頻video | http://file.papertrans.cn/193/192415/192415.mp4 | | 圖書封面 |  | | 影響因子 | This book suggests that business research, in the collection,analysis, and communication of evidence, will benefit from explicitacceptance of research as argumentation. Argumentation is the processof compiling an argument through selection and organization of therelevant evidence. .Recently, business research methods books have placed too muchemphasis on the scientific method as brute empiricism, using onlylarge sample statistical testing and demanding prediction throughretesting old theories. Especially with regard to the study of humanactivity, there is now much evidence that there is not one specialscientific method. .This book argues that all types of empirical data, includingstatistics and personal experiences, be accepted as data, but that itis essential that these observations be explained. This book willprovide researchers and postgraduate business students with a strategyfor conducting research that encourages thought, provides a way ofcritically perceiving previous research, as well as suggesting alogical structure for communicating their research. | | Pindex | Book 1996 |
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